How to Achieve the “No Makeup” Makeup Look

Woman with simple makeup look By Brooke Sager

If you enjoy scrolling through your social media feed to stay on top of the latest and greatest beauty trends, then you’re already in the know: the “no makeup” makeup look is having its moment in the spotlight.

What is “no makeup” makeup?

On the heels of quarantine and many people transitioning to work-from-home life, dialed-down beauty routines and simple makeup looks have become the new fan favorites, and for good reason— they enhance your natural beauty and features while incorporating good-for-skin products that boost your complexion rather than suffocate it.

Simply put, the “no makeup” makeup look is about highlighting what you have: radiant skin, bright eyes, and healthy cheeks with a glow that let you look like the best version of yourself.>/p>

When it comes to creating natural makeup looks, versatile makeup-skincare hybrid products will be your best friends. Not only do they infuse your skin with nourishing ingredients, but they come with the added bonus of simplifying your beauty routine (aka, say goodbye to 15-product regimens and layers of cakey foundation that cause breakouts).

The best part? The final glowy makeup look is perfect for wearing at any occasion—from daily video conference calls and errands to black-tie weddings

How to get the “no makeup” makeup look

Ready to get your glow on? Follow these eight simple steps to help you achieve a “less is more” makeup vibe (with an added boost of confidence!).

Step 1: Skincare comes first.

Skincare is the most important prep step of the “no makeup” makeup look—because the key to nailing the look of healthy, luminous skin is actually having healthy, luminous skin.

Before you apply makeup, start with a complete skincare routine that includes exfoliation, cleansing, and moisturizing to create a smooth canvas and that lit-from-within look.

Step 2. Prime your skin.

A face primer is a must for smoothing out your skin’s texture and locking in your look for long-lasting wear.

Our light-as-air brightening priming serum creates the ideal base for a smooth makeup application while leaving your skin with a dewy, healthy glow. The skin-brightening formula is enriched with plant-powered ingredients like Aloe Vera, Broccoli Seed Oil, and Jojoba Oil to hydrate, soothe, and even out your skin tone.

Step 3. Glow and protect with tinted moisturizer.

When it comes to natural looking makeup, take a pass on full-coverage liquid foundation. Instead, swap it for a nourishing tinted moisturizer that effortlessly blurs your complexion for a glowy finish while letting your skin breathe.

Meet our triple threat tinted moisturizer with SPF 30, giving you your face makeup, moisturizer, and sun defense all in one product without clogging your pores. Available in a wide range of 14 shades, the lightweight formula works to blur imperfections, deliver light-to-medium buildable coverage, impart skin with a dewy finish, and protect your face from the sun’s harmful UVA/UVB rays with SPF 30. Plus, it’s loaded with organic ingredients like non- micronized Zinc, Raspberry Seed Oil, and Broccoli Se .+ed Oil to brighten, smooth, and hydrate skin.

Step 4. Touch up with precision concealer.

All about going au natural, but still want to conceal blemishes, redness, and dark circles? No worries—you can still go in with a concealer to apply spot coverage only in areas that need it.

Our light and creamy Bio Correct Concealer offers buildable coverage where you want it and is enriched with plant-based ingredients like Pomegranate, Olive, and Castor Seed Oils to promote a glowing, healthy look. For best results, choose a shade that’s closest to your skin tone and apply it using a concealer brush to blur the edges.

Step 5. Give your cheeks a soft-focus flush.

While you don’t want to go heavy on the blush or contouring, a soft wash of color and luminosity will give your skin that healthy “back from vacation” flush.

Get glowing with creamy multi-use makeup sticks, which contain three cream multi-stick makeup products—a blush, a highlighter, and a bronzer—to warm up, highlight, and add a pop of color to your look for youthful-looking skin and radiant dimension. Plus, each formula is bursting with skin-loving botanicals like Sunflower Seed Oil, Cocoa Seed Butter, and Organic Jojoba Oil to hydrate and nourish all skin types without creasing or leaving your skin feeling heavy.

You can also use our multi-dimensional Superpowder Blush Powder on your cheeks to give your skin a naturally illuminated wash of color with a semi-matte finish, plus the added benefit of controlling excess oil.

Step 6. Fluff those brows.

Forget about lined and defined arches—the “no makeup” makeup look is all about fluffy, feathery brows.

Instead of creating definition with a brow pencil, comb your brow hairs up and out using the micro- precision brush with a clear brow gel for a sleek, natural-looking finish. The lightweight no-color formula is enriched with plant-powered ingredients like Aloe, Olive Oil, and Castor Seed Oil to moisturize and nourish each brow hair.

Step 7. Go subtle with your mascara.

Mascara is essential, even when recreating the “no makeup” makeup trend. While there is a time and place for big, bold lashes, it’s not here—this look calls for an effortless, eyes-wide-open vibe with lashes that appear naturally long.

To do, apply a long lasting and lengthening mascara, to the top lashes only. Our 100% vegan formula nourishes, elongates, and precisely separates each lash for a perfectly wide-eyed look.

Step 8. Finish with a kiss of lip color.

Complete your minimalist makeup look with just a touch of color and delicious sheen.

Try a buttery tinted lip balm, like our Lip Butter SPF 15 Tinted Balm, which nourishes your pout and adds a subtle hint of color and shine for smooth lips that make a subtle statement. Our naturally hydrating lip gloss is another great option for a low-key lip look, which naturally plumps up your pout and imbues it with sheer, non-sticky color and a glossy finish.